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  • It’s a myth that our brokerages are high. We can be quite competitive based on business case.
  • With increased margin money our brokerage slab will be low
  • Depending on our visibility of future business from your end the brokerages can be reduced further on case to case basis.
  • Discount brokers encourage higher churn which results in higher outflow of brokerage.
  • At the prevailing brokerage rates we are not just providing dealing services but also superior quality advisory services.
  • AMC and/or DP charges are very nominal.
  • Our charges are transparent & there is no hidden charges unless other broker does.
  • These charges help in ensuring that the account remains active for a longer period of time.
  • We have a number of charge-related schemes which suit the varied needs and profile of the customer.
  • This margin amount is NOT a subscription fee or charge.
  • This amount would be transferred to your trading account
  • This amount is ready for deployment.
  • This margin amount is an indication of your interest and seriousness towards the business
  • A higher margin entitles you to differentiated services by a senior advisor at a Centralized desk.
  • Our expertise is stock research & analysis.
  • The reports that we generate are easy to comprehend.
  • Our tools and recommendations train you to become more informed and knowledgeable.
  • We strongly stand by our philosophies of “Knowledge First”, “Solid Research & Solid Advice”
  • Our advice is backed by hypotheses and logic to help you understand our recommended action.
  • Over and above this we have dedicated advisors to help you understand our reports and keep you on top of the action.
  • We arrange for knowledge seminars for all our clients.
  • What you do with the trading account is what really matters
  • Our superior quality research & technological capabilities make a difference
  • Most other brokers provide dealing support whereas we provide advisory support
  • We are a one-stop-shop for all financial products with expertise in mutual funds, SIPs, PMS, AIFs, Private Equity Funds among others
    • (The client can be asked specific questions to identify pain points & areas of discontent with his existing broker which can be countered and addressed by using our superior credentials and track record)
  • This observation is made on basis of market indices.
  • This doesn’t hold true for the whole universe of stocks.
  • Our research is focused on individual stocks apart from Index View.
  • Investing is all about being committed for the longer term.
  • We have the trust of nearly one million customers
  • Important to be disciplined & unemotional in trading.
  • Loss is higher in cases where risk-averse customers are taking trading exposure.
  • We differentiate our services on the basis of the customer’s need and risk profile.
  • If you are a trader, our TGS (Trade Guide Signal) tool helps to generate buy and sell side signals.
  • On the investing side we go with our “Buy Right- Sit Tight” philosophy and use “QGLP” for our stock selection
  • Dedicated team of 40+ research analysts
  • We offer advice only on our house- calls generated by the research team
  • These house calls are generated from our universe of 250 companies across 20 sectors in the large caps & mid-caps space.
  • This universe constitutes over 80% of the total market capitalization.
    Trader App
  • Suitable for high frequency traders with real time information and execution at lighting fast speed.
  • The app uses the Power of One – One Click, One Screen, One Solution.
  • “My Wallet” provides Quick snapshot of your:
    • Available Limits
    • Orders
    • Net Position
  • 19+ technical screeners to help you find trading opportunities based on price-volume combination
  • Up to 40 times higher leverage
  • Bulk Order Execution

    • Investor App
  • Only platform in the industry exclusively for an Investor.
  • Only platform which allows user to login using registered mobile number & email ID.
  • Dedicated MF section with contextual menus and Tools
  • “Portfolio Scan” – gives real time update on stocks in your portfolio.
  • “My News” – get news related to portfolio.
  • Detailed Demat reporting with overall summary
  • Super-fast trading execution with 1-second rate refresh
  • Advanced charting tools with tick-by-tick action watch
  • Technology enabled leverage to get up-to 20 times your margin.
  • New generation trend guiding tool (TGS) to auto-generate buy/sell ideas.
  • Access to over 30,000 research reports across all asset classes in a single click.
  • Clear actionable advice on each stock/fund along with solid research-backed view.